Inbox Placement tests your sent message's deliverability to Google G Suite/Gmail and Microsoft Outlook 365 inboxes and whether it will hit the inbox or the corresponding Spam/Junk folder. The test results alert you to whether your message landed in the Spam (Gmail)/Junk (Outlook) folder, the inbox, or another category, such as Promotions or Social, all before clicking the send button so you can take corrective actions.
By integrating with MxToolbox's Inbox Placement, you can get ahead of unknown email delivery issues and stay out of the dreaded Spam folder. Additionally, you can decide if you want to test your email marketing campaign's inbox placement automatically (via setting it up to work in your campaigns) or simply run inbox placement tests on test/draft emails before sending.
Instructions for a Successful Inbox Placement Integration
Step 1: This step requires that you copy the provided test email addresses shown in the gray text box. Simply click the COPY button at the end of the list. Once done, check the "I have copied the emails" box located in the right corner.
Step 2: To begin receiving data, paste the copied email addresses in Step 1 into your outbound sender list. Then, click the accompanying "I have pasted the emails" checkbox found within this step.
Step 3: Finished! When emails are sent to your sender list, data is generated that specifies where your messages landed. To view your test results, navigate to the Inbox Placement page.
| Integration Status Definitions |
| Active: Setup completed and functioning |
| Failing: Setup completed and not currently functioning |
| Inactive: Never completed setup |
| In Setup: Setup currently in progress |
| Waiting for Data: Setup completed and waiting for system to generate data |
How to Use Inbox Placement to Run Pre-send Tests
Typically, you want to test your inbox placement and deliverability of a new campaign or email before it gets sent to your recipients. In this case, you can use the Inbox Placement feature to evaluate your test emails to see if they have spam issues, delivery issues, or content issues before ever sending them out to your users.
- Copy the three (3) provided test email addresses from your Mxtoolbox Inbox Placement integration setup instructions.
- Paste those three (3) test email addresses into your email sending platform (ESP) or tool where you set up your new email to be sent from.
- Send test emails to those addresses, then MxToolbox will provide you with results.
- Evaluate those results and make changes as needed to improve your email.
- Test again.
- Rinse and repeat until you have your email ready to be sent to recipients with a high likelihood of inbox success.